Smart signs are on the rise as businesses everywhere are looking for ways to improve their customer experience. This is a technology that allows businesses to interact with their customers in a more creative and engaging way.
Smart signs have become essential across numerous industries, including furniture, education, wearables, lighting, entertainment, and more. This practicality is evident in its ability to ensure effective and impactful messaging, increased sales, heightened attention, execute marketing strategies, and enhance brand visibility.
This blog will teach you about smart signs and their benefits for businesses. Furthermore, you get to touch about other extensive aspects such as standing out from the competition, how smart signs work within the technology industry, and futureproofing it. You’ll also witness how Bekonix, a no-code timeline-based programming platform is able to create a truly unique experience for the Aurora smart sign by intertwining addressable LED backlighting and IoT together.
The future of the smart signs industry is promising, and we can expect to see continued growth and development in the coming years. Here are some key trends and predictions for the future of this industry:
Integration with IoT and AI: As the Internet of Things (IoT) and artificial intelligence (AI) continue to evolve, we can expect to see smart signs that are more sophisticated and can provide personalized, real-time information and recommendations to users. Using a no-code platform and timeline-based programming technology, creating IoT products such as smart signs is easier than ever with Bekonix.
Growth in E-commerce and Digital Advertising: It will also play a role in the growth of e-commerce and digital advertising, providing real-time offers, promotions, and product information to users.
This industry is poised for growth and innovation in the coming years, driven by advancements in technology, changing consumer behavior, and a focus on sustainability.
By naming some examples of its effectiveness, we can learn about:
Improved Wayfinding: When it comes to directions and information, smart signs can provide real-time directions and information to help visitors navigate complex technology environments, such as research facilities, data centers, and technology parks.
Data Analytics: This technology can provide valuable data and insights on user behavior, such as user traffic patterns, dwell times, and engagement levels. This information can be used to optimize messaging and gain a competitive advantage.
Event Promotion: This can also be used to promote tech events, such as conferences, exhibitions, and trade shows. By providing real-time information and updates.
Brand Awareness: This technology can be customized with branding and messaging, helping technology companies to increase brand awareness and visibility.
Bekonix makes addressable LED backlighting easy and achievable. The Bekonix Platform helped create a truly unique experience with the Aurora smart sign. After adding LEDs, the size of the sign was accurately calibrated using the platform while together configuring how the lights appear.
Choose scalable hardware: Select hardware that is easily upgradeable and can support the latest technology advancements. This will ensure that your digital signage can continue to evolve with new features and capabilities.
Use cloud-based software: Cloud-based software allows for remote management and updates of digital signage content, eliminating the need for physical updates. This also enables easier integration with other cloud-based applications. Bekonix uses a cloud-based software that can be managed on devices both desktops and mobile phones with complete freedom over effects, behavior, and color, for your signage.
Invest in high-resolution displays: As technology advances, displays are becoming more and more high-resolution. Investing in high-resolution displays ensures that your digital signage will be able to display content in the highest quality for years to come.
Consider interactive features: Interactive features, such as touchscreens, can help increase engagement with your digital signage. As technology continues to advance, more interactive features may become available, so it's important to consider how these features could be integrated in the future.
Smart signs are a worthwhile investment for any business, proving to be an effective communication, engagement, and customer experience tool. With its ability to easily integrate with existing systems and provide real-time data, it is no wonder why more companies are turning to this technology as a way to future-proof their digital signage.
The capabilities of the Bekonix platform genuinely show in the Aurora Smart Sign. Its powerful timeline-based programming and no-code platform evolve products such as conventional signages into powerful ones. Start creating your first backlit signage Powered by Bekonix!
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